If we want to talk about the future of the event planning industry, we need to analyze the current scenario that the pandemic has put us in. With the social distancing and lockdown in the majority of the nations, planning a physical event has become almost impossible. And if you are able to pull one-off, you won’t be able to reach your target audience or bring them to the event.
This has only left the event professionals with one option, virtual events, and meetups.
Covid-19 and the Event Industry
Soon after the COVID-19 outbreak, the event industry was hit hard. While a lot of events were canceled, most of them got postponed indefinitely. While some anticipated initially during March that the outbreak will be over by July and the world will get back to normal in August or September.
But that does not look like happening anytime soon, at least until a miracle happens.
This requires one to adapt to the changes and take advantage of what’s available. The event industry is not far behind. As one can see, most of the events, webinars, conferences, meetings, etc are happening of virtual platforms like Zoom, Hangout, Meet, etc. In order to adapt to the new world’s reality, virtual events have become the new thing.
But What About the Future of Industry
As much as we would all enjoy going out once again and adjust to a reality that is focused more on hygiene, and social distancing norms, there are a few things that one should know about. Since you know that the present impacts the future, it won’t be surprising that even after the lockdown gets lifted, we don’t get to attend a physical event properly, or even if we do, there will be tons of restrictions.
Here’s what’s anticipated in the near future of the event industry -
1.Tracking Bands or Apps
It is possible that one gets to see more and more tracking of attendees of the event using tech at the venue. With the rising need for maintaining a personal space of the public, social distancing might become the norm of a new reality. The venue can have different halls and one needs to track and moderate a specific number of people in each one of them.
2. Hygiene & Sanitization
Another thing would be sanitization. The employees working in the event industry might be required to frequently wash or sanitize their hands or they might have to wear gloves more. Also, the attendees too might be required to sanitize their hands more frequently during the event. Then there’s the basic hygiene norm when in public which is covering face or mouth during coughing or sneezing.
3. Infrared Thermometers
Also, we might be seeing Infrared thermometers for a while now. They are a great way to prevent a sick person from entering a venue. So these won’t be going around anywhere anytime soon.
These are the measures that are already being taken at the places where there are gatherings like airports, shopping complexes, etc. So, if you are thinking of making a future in the event industry then you should know that there are still plenty of opportunities if you get the right education and exposure. For that, you can rely on Wedding Management Institue. It’s a top institution that helps aspiring professionals achieve expertise in the event industry through their Event Management Course. So, if you want high-level learning opportunities, come to Wedding Management Institute (WMI).