Event management is one of the developing and flourishing branches of the business and management field in which the aspiring event managers and planners learn to design, outline, plan, manage, and execute an event successfully. From small packed up meetings to exuberant weddings, formal parties, festivals, concerts, conferences, conventions, ceremonies, and corporate events, they study different ways and approaches to handle and manage these events skillfully and flawlessly.
With the increasing demand for weddings, huge events, the demand for wedding and event planners has also increased in the industry. Due to its challenging and promising career, many aspiring students who have an interest in planning, managing, and hospitality strive to boost their management skills by diving into the event planning and managing courses.
Event management course can be taken at the Undergraduate level or Postgraduate level. If you are not from the same background or wish to launch your new career in wedding and event planning you can also take-up a Diploma in Wedding Management and Design and Wedding Management or Certification courses like Wedding Design and Event Production.
Regardless of the course you choose, event management programs will prepare and teach you brainstorming and practical ideas, different methods like project management, public relations, and marketing to orchestrate and execute the events successfully. Much of the syllabus in the events management courses cover strategic and risk management plans and abstracts, managing events, innovation for events, advertising and brand promotion, and effective marketing.
Here are some of the concepts that an aspiring events management student would expect to learn during the course:
- Brief Introduction to Events
- Meeting management
- Contract management
- Fundraising and sponsoring
- Financial management
- Hospitality, Public relations
- Catering and Foodservice management
- Marketing and Brand Promotions
- Organizational Behaviors
Brief Introduction to Events -
In this subject, you will learn about in-depth details of different events that take place in packed and unpacked schedules, the nature of the event, the importance of events and
Three things that will be given more thought to during your course are:
1. Trustworthiness - How to build trust in your new clients and retain the reliability in your existing clients.
2. Benchmark - Selling yourself, your services, and products with sophistication help you create a benchmark of your brand. Your services, reliability, and record will keep you going.
3. ROI - Any business needs to keep track of Return on Investment to evaluate the efficiency of their investments in the event. It helps you to determine whether the event you organize are fruitful.
There are basically two main events that are mostly given preference during your event management course, Corporate events and Weddings.
Corporate events are huge entertainment events organized privately by businesses for their organization, partners, clients or stakeholders. These are immense events that require plannings of weeks and months from booking tickets to selecting the venue for the event, it involves a lot of time and efforts to make the event a grand success. You will be taught to manage various aspects like organizing, managing, and coordinating with the teams involved in the event.
Wedding Events are also huge and celebrated with immense enthusiasm, compassion, and bliss. The events like these are very tricky to manage as they involve emotions and personal situations, which might be difficult to handle. So, you will be taught different ways to handle prevailing situations that might arise during the event. Since weddings in India are big fat celebrations, you will be taught to handle individuals responsible for catering, decor, food, photography, etc.
Know Career Options After Event Management Course
Apart from all these topics, you will also learn about the topics related to event management that will help you develop and broaden your career options.
- HR Management
- Staff Management
- Legal Aspects related to Event Management
- Brand Management
- Media Management